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LIVFRESH Coconut Whitening Strips
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LIVFRESH Wintergreen - 3 Pack
LIVFRESH Wintergreen - 3 Pack
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LIVFRESH Wintergreen - 5 Pack (Subscription)
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LIVFRESH Peppermint - 1 Pack
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LIVFRESH Wintergreen - 1 Pack (Subscription)
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LIVFRESH Peppermint - 3 Pack
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$104.97
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LIVFRESH Peppermint - 5 Pack
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Peppermint - 4 Pack
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LIVFRESH Peppermint - 3 Pack (Subscription)
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LIVFRESH Mild Peppermint - 3 Pack
$69.99
$104.97
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LIVFRESH Peppermint - 5 Pack (Subscription)
$89.99
$149.95
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Peppermint - 4 Pack (Subscription)
$59.99
LIVFRESH Mild Peppermint - 5 Pack
LIVFRESH Mild Peppermint - 5 Pack
$104.99
$174.95
Mild Peppermint - 4 Pack
Mild Peppermint - 4 Pack
$69.99
LIVFRESH Mild Peppermint - 3 Pack (Subscription)
LIVFRESH Mild Peppermint - 3 Pack (Subscription)
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$89.97
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LIVFRESH Mild Peppermint - 5 Pack (Subscription)
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$149.95
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LIVFRESH Peppermint - 1 Pack (Subscription)
$29.99
$34.99
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Mild Peppermint - 4 Pack (Subscription)
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$29.99
$34.99
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Wintergreen - 6 Pack
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Wintergreen - 6 Pack (Subscription)
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LIVFRESH Whitening System Pen Refill
LIVFRESH Whitening System Pen Refill
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LIVFRESH Mobile Whitening System
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LIVFRESH Mobile Whitening System (Subscription)
LIVFRESH Mobile Whitening System (Subscription)
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LIVFRESH Wintergreen - 2 Pack
LIVFRESH Wintergreen - 2 Pack
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LIVFRESH Mild Peppermint - 2 Pack (Subscription)
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$34.99
LIVFRESH Peppermint - 2 Pack (Subscription)
LIVFRESH Peppermint - 2 Pack (Subscription)
$29.99
$34.99
LIVFRESH Mild Peppermint - 2 Pack
LIVFRESH Mild Peppermint - 2 Pack
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LIVFRESH Peppermint - 2 Pack
LIVFRESH Peppermint - 2 Pack
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LIVFRESH vs TartarEnd

Author
Michael Hansford
Published
July 15, 2025
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LIVFRESH vs TartarEnd

Some people don’t think twice about the toothpaste they use. Whatever they lock eyes with at CVS first, that’s what they go home with. Others, like you, realize the right toothpaste does more than clean teeth and freshen breath. It helps tackle tartar, improves gum health, and serves as the foundation of your entire oral health regimen.

Two of the most popular formulas on the market right now are LIVFRESH vs TartarEnd. They’re both designed specifically for plaque and tartar control, but take very different approaches. So which is right for you? We’ll compare and contrast them so you can make an informed decision.

TartarEnd says it can remove tartar and plaque, both above and deep below the gum line. It also claims to stop bleeding gums within 2-3 weeks. It says it’s the only toothpaste that can do this - but we’re here to tell you that’s false.

LIVFRESH is a specialized plaque removal toothpaste backed by 26 research studies and endorsed by more than 3,000 dental professionals. It removes plaque 250% (and improves gum health 190% more) than leading alternatives. 

The secret is our patented formula containing activated edathamil, which dissolves plaque and even prevents it from coming back, all while helping to remineralize teeth. This is the best plaque removal toothpaste according to dentists and real users alike - see for yourself!

“I have always had terrible plaque, especially on my front bottom teeth. LivFresh has made such a difference in that condition, and even my dentist noticed! I gave her one of my boxes and she is going to check it out. Great toothpaste!!!” - Chris

“Until you try this gel , you can’t appreciate the end result.. I’m saying after your second tube . You will be hooked...” - RW

“This toothpaste is magical how it gets the plaque of my teeth. Teeth feel so smooth after.” - James



 

LIVFRESH

TartarEnd

Primary Focus

Controlling plaque, improving gum health, tooth remineralization

Removing existing tartar & improving gum pocket depth

How It Works

Alters enamel charge to prevent plaque adhesion

Dissolves tartar & plaque for sonic brushing removal

Key Benefits

Clinically proven to reduce plaque, bleeding & swelling

Reported reversal of gum pocket depth & tartar buildup

Ingredients

Edathamil-based & edible; no SLS, triclosan, or parabens

Plant-based & mineral-derived, no colorants or sweeteners

Clinical Backing

26+ research studies, 3,000 dental endorsements

Anecdotal testimonials only

 

Overview of LIVFRESH

LIVFRESH is a science-driven toothpaste designed to rethink how we care for teeth and gums. It’s the product of decades of research, investing millions of dollars, and securing over 40 patents, because typical toothpaste just didn’t cut it for us.

Rather than relying on abrasives, detergents, or harsh chemicals, our gel toothpaste works molecularly to prevent plaque from sticking to the tooth surface. It alters the charge of enamel so bacteria-laden plaque can’t cling on and build up.

There are over two dozen studies supporting LIVFRESH as one of the top choices in the dental realm, many published by leading dental schools. How does it work, though? It’s all thanks to Activated Edathamil.

This ingredient reduces plaque buildup, improves gum health, and helps stop bleeding and swelling without damaging enamel or irritating tissues. Plaque is the root cause of not just tooth decay but so many other gum diseases, so tackling it at the source is of the utmost importance.

Other ingredients include sulfonylbismethane (MSM), propylene glycol, wintergreen and menthol oils, stevia (leaf extract), and natural gums and stabilizers. You’ll never find sodium lauryl sulfate (SLS), triclosan, parabens, or artificial flavors.

The smooth gel texture is non-foaming (but we do have a foaming formula), leaving your mouth feeling fresh and clean without the gritty, drying feel of traditional pastes. It’s toothpaste you actually look forward to using. Just wait till you give it a try yourself and you’ll get it!

Overview of TartarEnd

TartarEnd is another toothpaste designed just for people struggling with tartar buildup and advanced gum issues. Most toothpastes are preventative, but TartarEnd says it actively dissolves existing tartar and plaque (even below the gumline) with a sonic toothbrush.

The formula penetrates hardened deposits and softens them up so the mechanical action of brushing can lift them away effortlessly. Customer testimonials back up the brand’s claims, as a lot of users say they saw reductions in gum pocket depth, decreased bleeding, and stabilization of loose teeth over several months of use.

The ingredient list is quite extensive with many natural and mineral-derived components like hydrated silica, xylitol, and cellulose gum, combined with agents such as sodium chlorite and dimethyl isosorbide to help break down deposits. It’s free of any artificial sweeteners, dyes, and preservatives.

That being said, we weren’t able to find much in the way of peer-reviewed clinical trials on the TartarEnd website. You just sort of have to take their word for it to a certain extent, though there is plenty of anecdotal evidence.

This is just one of the many differences between LIVFRESH vs TartarEnd. We’ll take a closer look at other details you should be aware of before making your decision below. 

LIVFRESH vs TartarEnd: Which Toothpaste is Right For Your Oral Care Routine?

We want to be clear, both LIVFRESH and TartarEnd offer more than what you’d find in a standard toothpaste. These more advanced oral care products are designed for people who want measurable improvement in gum health, plaque removal, and daily comfort.

That said, the details matter - and they’re impossible to ignore when you take a closer look at LIVFRESH vs TartarEnd side by side. Here’s what you need to know. 

Plaque and Tartar Control

First, we want to differentiate between plaque and tartar. Plaque is the soft biofilm of bacteria that builds up daily, while tartar is hardened plaque that adheres to the tooth surface and below the gumline. Ideally, you’d remove plaque before it turns to tartar.

That’s why LIVFRESH is so powerful from a preventative perspective. It alters the charge of the enamel to make it harder for plaque to stick in the first place. Brushing becomes more effective since you’re reducing plaque adhesion, and tartar formation is minimized over time.

You don’t just have to take our word for it, either. LIVFRESH users improved plaque levels by more than 250% as compared to a leading  toothpaste in one of our many research studies.

TartarEnd takes a more aggressive, corrective approach. It’s designed specifically for people already dealing with tartar and deep gum pockets. Its formula penetrates and softens existing tartar deposits above and below the gumline so they can be easily removed through brushing.

We’re a bit skeptical, though. We dug deep into the TartarEnd website and couldn’t find a few important pieces of information to back these claims:

  1. What ingredients, specifically, dissolve the tartar?
  2. Are there any studies showing it does this?

TartarEnd says itself “Tartar-control toothpastes cannot remove plaque and tartar,” right on its website. But follows up with “TartarEnd® is the only toothpaste that safely penetrates dissolves, and removes tartar and plaque above and below the gumline.”

A claim that strong needs backing, and with limited evidence (if any at all) supporting it, it’s hard to give any credit to TartarEnd as far as plaque and tartar removal goes. You can learn more about plaque removal at home in our blog if you’d like. Let’s talk gums, though. 

Gum Health and Sensitivity

Healthy gums are key to a healthy smile - and like plaque and tartar, prevention is everything here. You cannot reverse gum recession once it begins, so your attention should be focused on keeping your gums healthy and happy. 

So, which is the best toothpaste for gum recession between LIVFRESH vs TartarEnd? This is another area where we have concrete studies to back our formula as the superior choice. In that same study we referenced earlier, gum bleeding improved by more than 232%!

LIVFRESH is an excellent choice for those who aren’t suffering from gum recession but just simple sensitivity, too. It’s a gentle gel without abrasives or foaming detergents. You’ll be amazed at the difference in how your gums feel within 4 weeks.

On the other hand, TartarEnd claims to reduce bleeding gums within two to three weeks and shrink deep gum pockets within months. Again, sounds great in theory - but how can we be sure these claims are substantiated? There is no conversation on clinical reviews or dental professional endorsement on the TartarEnd site. 

You can find plenty of reviews on the TartarEnd website talking about improvements to gum health, and maybe that’s enough to convince you. For us, though, we’d like to see some sort of scientific backing.

Ingredients and Clean Label Comparison

This is an aspect of the LIVFRESH vs TartarEnd comparison where you really can’t go wrong either way, as both formulas are clean and safe for the vast majority of users.

LIVFRESH’s formula is minimalist and biochemist-developed, using only edible, safe ingredients. It contains Activated Edathamil (for plaque prevention and tooth remineralization), MSM, wintergreen and menthol oils, stevia (leaf extract), propylene glycol, and natural stabilizers. It’s free of SLS, triclosan, parabens, artificial flavors, harsh abrasives, and detergents.

Meanwhile, TartarEnd takes a more plant-based approach with hydrated silica, xylitol, sorbitol, methyl salicylate (wintergreen), cellulose gum, sodium chlorite, and seaweed-derived carrageenan. You won’t encounter any artificial sweeteners, preservatives, and colorants.

That said, there is a single ingredient we wanted to point out as a potential red flag. TartarEnd has sodium hydroxide (a strong alkaline agent). This, with its higher pH, may feel slightly harsher to some users. It’s still a very clean formula, though. 

Clinical Evidence and Professional Endorsement

We’ve gone on and on about the importance of research studies and professional backing - this is where you’ll see an obvious disconnect between LIVFRESH vs TartarEnd. 

Our formula has been extensively studied over the past few decades with 24 trials backing everything we say it does. We’re talking published, peer-reviewed evidence showing improvements in plaque removal, gum health, and reduction of bleeding. There are also more than 3,000 dental professionals who recommend LIVFRESH.

We did our best to try and uncover anything resembling a study on the TartarEnd website to no avail. There’s plenty of strong anecdotal support from users and some dental professionals, particularly for patients with advanced periodontal disease.

But, much of the evidence comes from customers. For what it’s worth, we’re always wary of reviews on a brand’s website, anyway. We prefer to see a list of dental advisors and published research from studies. 

Flavor, Texture, and Everyday Experience

We know you’re comparing LIVFRESH vs TartarEnd mostly to find out which is more effective for a specific oral health goal. But the actual user experience matters more than you may realize. If you don’t genuinely enjoy using the toothpaste, you may not be as consistent as you should be. 

Fortunately, that won’t be an issue with LIVFRESH. The smooth gel texture feels light and refreshing. It gently foams, which can take some getting used to, but it leaves the mouth feeling clean and hydrated without a gritty or dry sensation. The wintergreen is mild yet enjoyable. 

In contrast, TartarEnd is a paste with a more traditional feel. Its mild wintergreen taste is pleasant, but its higher alkalinity can feel slightly bitter to some. 

Its gritty texture (due to hydrated silica) helps physically scrub teeth. This can be a good or bad thing depending on how you look at it. Some like the more “abrasive” brushing experience, whereas those with sensitivity can find it irritating.  

Cost and Value Over Time

We put cost last in our comparison of LIVFRESH vs TartarEnd for two reasons: 

  1. You get what you pay for 
  2. What price can you really put on oral health?

Still, it’s worth considering value for the money in the long run. After all, both of these brands are more expensive than the typical drugstore toothpaste. 

LIVFRESH is $35/tube, or $0.40 per rubbing. You can buy in bulk and save, though. For instance, buy 3 and get 2 free ($0.20/brushing). Or, subscribe to a single tube and save $5!

TartarEnd is only $19.99/tube, which lasts anywhere from 2.5-4 months depending on how you use it. But while it’s the more affordable option, you need to ask yourself how confident you can really feel adding it to your oral care regimen after reading this guide.

Our toothpaste isn’t cheap, because we invested over $20 million in research and development. You’re paying for peace of mind when you shop at LIVFRESH. So, shop today and find out firsthand what a difference it can make!

Final Thoughts on LIVFRESH vs TartarEnd

Hopefully this LIVFRESH vs TartarEnd comparison has left you totally clear on what each has to offer and why our formula is the superior choice. Simply put, you can trust that it does what we tell you it does. We have the research to back it up.

Whether you’re looking for the best toothpaste for gingivitis or a better Parodontax alternative or Aquafresh alternative, your search ends at LIVFRESH. Don’t settle for less. Begin improving your oral health today.

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